Do Backlinks Still Matter in AI Search? SEMrush Study Tell it All

Backlinks have long been the strongest signal to demonstrate to search engines that your website is trustworthy and important. However, in 2025, many marketers are questioning whether backlinks are still important as AI-powered searches is changing the traditional ways of doing SEO.  In their recent study, “Do Backlinks Still Matter in AI Search? Insights from…

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